Peep Eyewear

For this project, I was tasked with creating the "PeeP" logo and developing a comprehensive set of brand assets, logo variations, and business card mockups that reflect the brand's core values of positivity, self-love, and individual expression.

 

 Variations of the logo represent different style categories (Retro, Invisible, Geek, Exaggerated, Foldable), maintaining brand consistency while catering to diverse expressions of style.